Sponsorship in Latin America

Fútbol, Cricket, and Baseball


We believe that sport teaches kids values and lessons that help them achieve their potential off the field, and it provides an outlet when other parts of their lives may be very challenging and helps them overcome. That’s why in Latin America and the Caribbean, Scotiabank supports initiatives related to fútbol, cricket, and baseball, to help deliver these benefits to youth in our communities. Over 400,000 kids benefit from our fútbol programs.

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This program promotes inclusion and personal development through fútbol. The FutbolNet festivals, in partnership with FC Barcelona reach over 6,000 boys and girls every year across Mexico, Peru, Chile, Colombia, Costa Rica and El Salvador.

Scotiabank Red Footballs

Indestructible footballs as unstoppable as our children! In partnership with One World Play, we launched this program in Peru by donating 1,800 indestructible balls – benefiting over 90,000 kids, 82 partner schools, and 6 NGOs helping underprivileged children.


The Scotiabank CONCACAF U 13 Champions League brings together the top 16 club teams from ten countries to compete in the region’s premiere U13 football event.

Women’s Fútbol Leagues

Scotiabank sponsors the FMF Sector Amateur Women’s U13, U15, U17 and U20 categories. This supports over 10,000 girls in over 500 teams across all of Mexico.

FC Barcelona Visit

Each year, the Scotiabank National Youth champions from Peru, Uruguay, Costa Rica, El Salvador, Chile and Mexico enable a select 82 kids a once-in-a-lifetime experience. They win a week-long visit to the world famous FC Barcelona Academy to train and play and watch a FCB match.

Campos de Fútbol

Through the Campos de Fútbol program, Scotiabank installs Futbol-7 fields in marginalized communities to provide access to safe and healthy activities to its children. By 2018, we will have 10 fields across Peru, Mexico, Costa Rica, El Salvador and Uruguay benefiting over 30,000 kids.

Campeonato Infantil

The Scotiabank Kids National Championships U11 tournaments are part of our regional Scotiabank Fútbol Club program and are currently implemented in 6 countries, including Mexico, Chile, Peru, Uruguay, Costa Rica and El Salvador. The Championships offer the opportunity to 7,500 children annually to develop their infinite potential through the practice of football and through the learning of important values such as hard work, teamwork and respect.

Soñando Con El Futbol

This two-part documentary aired in April 2018, produced in conjunction with National Geographic TV (NatGeo) and FOX Sport LatAm. It highlights the essential life skills and values young people learn through fútbol, helping to showcase how fútbol can have a powerful impact on the lives kids from all walks in life, across different countries (Mexico, Peru, Chile, Colombia, El Salvador, Canada, and Costa Rica – a girl and boy from each country). As part of the documentary, the kids visited Barcelona for an unforgettable week of coaching at La Masía, the famous FC Barcelona Academy. Through a year-long digital campaign, the Soñando message has reached over 35 million people. The TV documentary was viewed by 19.5 million people.

CONCACAF Kid Mascots

Prior to each Scotiabank Champions League, CONCACAF League and Gold Cup match, Scotiabank provides 22 kids with the opportunity to join their favourite players as they arrive on the field. In total, this opportunity is extended to over 1,500 kids every year across North America, Central America and the Caribbean.

Dominican Republic Baseball

Scotiabank in the Dominican Republic has been a proud supporter of youth baseball for four years, helping young people in Dominican communities to reach their potential. Since the program launched, over 6,000 kids have benefited from this program.